●Chapter 1 Basic Theories for International Business Negotiation
●Section A Understanding International Business Negotiation
●Section B A Negotiation Aching to Find Way Out .
●Words and Exprassions
●Background Information
●Situational Dialogue in Negotiation
●Exercises
●Chapter 2 Staffing Negotiation Teams
●Section A Basic Principles That Make You a Smart Negotiatar
●Section B What Determines the Success in Multiparty Negotiation
●Words and Expressions
●Background Information
●Situational Dialogue in Negotiation
●Exercises
●Chapter 3 Phases of International Business Negotiation
●Section A A Typical Negotiation on Sale with the Chinese
●Saction B How to Negotiate Price for Sales
●Words and Expressions
●Background Information
●Situational Dialogue in Negotiation......
内容简介
《新视界商务英语系列教材:靠前商务谈判(第二版)》共分八章,分别从靠前商务谈判基本理论、谈判人员的素质、谈判环节、谈判策略和技巧、谈判类型、语言与非语言沟通技巧、谈判礼仪和跨文化谈判等方面进行了详述。《新视界商务英语系列教材:靠前商务谈判(第二版)》除了系统性、完整性、语言规范性、内容前沿性外,还有三大亮点:一是采用案例式教学,将谈判理论、方法、技巧等融于经典案例中;二是育人,学生学完《新视界商务英语系列教材:靠前商务谈判(第二版)》后不仅学习如何做事,也学习如何做人。三是很强的操作性,新增加了商务谈判情景对话部分,使学习者能够以一种身临其境的对话方式来体验商务谈判,并能够把所学的理论和知识活学活用到商务谈判情景对话当中。
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