Power in Ideas : A Case-Based Argument for Taking Ideas Seriously in Political Communication by Kirsten Adams (Author) , Daniel Kreiss (Author) Series:Elements in Politics and Communication Format:Paperback / softback 75 pages, Worked examples or Exercises Publisher:Cambridge University Press Imprint:Cambridge University Press ISBN:9781108948104 Published:13 May 2021 Classifications:Communication studies, Political science & theory, Elections & referenda, Public opinion & pol ... 展开完整描述 ▼
Power in Ideas : A Case-Based Argument for Taking Ideas Seriously in Political Communication
by Kirsten Adams (Author) , Daniel Kreiss (Author)
Series:Elements in Politics and Communication
Format:Paperback / softback 75 pages, Worked examples or Exercises
Publisher:Cambridge University Press
Imprint:Cambridge University Press
ISBN:9781108948104
Published:13 May 2021
Classifications:Communication studies, Political science & theory, Elections & referenda, Public opinion & polls, Political campaigning & advertising, Propaganda
Readership:Professional & Vocational
Pub. Country:United Kingdom
For sale in: All countries
Description
This Element develops an analytical framework for understanding the role of ideas in political life and communication. Power in Ideas argues that the empirical study of ideas should combine interpretive approaches to derive meaning and understand influence with quantitative analysis to help determine the reach, spread, and impact of ideas. This Element illustrates this approach through three case studies: the idea of reparations in Ta-Nehisi Coates"s "The Case for Reparations," the idea of free expression in Mark Zuckerberg"s Facebook policy speech at Georgetown University, and the idea of universal basic income in Andrew Yang"s "Freedom Dividend." Power in Ideas traces the landscapes and spheres within which these ideas emerged and were articulated, the ways they were encoded in discourse, the fields they traveled across, and how they became powerful.
